IIPM Faculty India

Jammed Space

2006-12-12T11:00:00.000-08:00

Space pollution reaching zenith

Next time your brand new telescope traces something in the space, don’t get elated assuming a new discovery. You might have just located an iota of garbage that has littered the space above us. Starting with Sputnik 1 in 1957, more than 4,000 satellites have been sent to space. Since then, it has been reported that more than 70,000 objects lie spread between 850-1,000 km above the Earth. With an impact speed of around 36,000 kilometers per hour in space, it is estimated that a 1mm metal chip can match the lethality of a .22 calibre rifle (a metal of the size of a tennis ball is as fatal as 25 sticks of dynamite). A National Geographic report says that NASA regularly replaces some windows of its space shuttles (as they get damaged) by small particles in space. Space debris need not remain in space and can regularly fall on earth. The Delta rocket dropped on earth on January 22, 1997 in Georgetown. Similar incidents have happened in Saudi Arabia, Argentina & Brazil. With the Centre for Defence Information stating that space debris is increasing at the rate of 5% per annum, we might someday have a huge space debris layer instead of the ozone layer surrounding the earth. And as our lives get more dependent on satellites roaming in the infinites, damages to them by the roving bullets can’t be ruled out.

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Source: IIPM, 4Ps, B&E

You’re fat! Start eating!!

2006-09-20T09:28:00.000-07:00

“I’m lovin’ it”?! Fat chance!!

I was tucking into my after-dinner snack of a hamburger (ok, ok, two hamburgers) when I came across an article from the International Association of Agricultural Economist by University of North Carolina professor Barry Popkin. Yes, yes obesity is growing (even outnumbering the underweight, 1 billion to 800 million), yes, we eat unhealthily. Yawn, what else? Suddenly, my eyes were riveted to an unthinkable thought: Obese people are malnourished? What?!? I thought I had an excess of nutrients. You know, too much fat from too much food... now you’re saying I don’t have enough? Make up your mind! Am I a ‘tubby whale’ or am I a starving sack of lard-n-bones? You can’t possibly dump all the negatives of the world on me & make me both! After much fuming, I got back to the screen to read the possible justifications. Obese people typically survive on a diet of fatty foods like pizzas, burgers and oodles of butter (I guiltily put away the remains of my burger), filling us up with ‘empty calories’ and very few nutrients.

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Editor: Arindam Chaudhuri

Source: IIPM Publication and Business & Economy

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SBI (IIPM: 4Ps Publication)

2006-09-01T00:12:00.000-07:00

In the deluge of banks that started to sweep across the face of the nation, it was far too easy not to take notice of a ubiquitous government enterprise that had been perceived as a stodgy, fuddy-duddy institution. Being one of the oldest and largest banks the world over, it followed to reason that SBI inadvertently ended up losing touch with ‘generation next’. So how did the story end? Did SBI even try to bridge the virtually insurmountable gen-gap? The novel answer to this customary conundrum was as simple as it was brilliant, and enough to position them in this list of innovative corporations – and that was, conjure a campaign that doesn’t carp on the drudgery that banks normally evoke, and use the important ‘f’ word liberally... fun! In fact, Mediaedge:cia (SBI’s agency) have had their labour of love nominated for Best Media Innovation. SBI have also looked to give back to society as much as they get from it, best understood from their announcement of the SBI Social Card, a first-of-its-kind affinity card featuring 4 NGOs as beneficiaries on a single credit card. Another distinction notched up by this great grandfather of the Indian banking system is that it has the largest number of branches of any bank in India, a feat accomplished less by innovation and more by adopting a factory approach to its establishment and employing an assembly-line process to facilitate the rapid migration of branches. As the (once) plodding giant gets set, it surely seeks to gain a decisive edge over its rivals, and the most impressive tactical tool they have is also the oldest available to the corporate world: advertising!

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Editor: Arindam Chaudhuri

Source: IIPM Publication

George Bush & 200 nautical miles

2006-07-18T23:12:00.000-07:00

Bush will not, can not, and shall not leave even water...

Sci-fi?? Imagination?? Or an inevitable reality. Increasing population, depleting land resources and technological advances in marine resource exploitation are making hydrosphere the potential conflict zones of the future. The UNCLOS (United Nation Convention On The Law of The Sea) defines EEZ (Exclusive Economic Zones), which allows the exploitation of natural resources of coastal nations upto 200 nautical miles from shore, beyond which the High Seas are declared as the Heritage to Humanity. However, non acceptance of this treaty, notably by the United States, adds on to the potentially volatile mixtures of competition, nationalism and militarisation & portends disaster for the future. Though much of the marine resource are speculative, for many countries the potential is worth several times their annual GNPs. So the competition for their control and use is bound to greatly intensify from the viewpoint of the coastal states involved. What we urgently need is an analysis of the myriad policies that presently govern the use of contested regions, and a clear guideline that forces countries like US to fall in line.

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Source: (Business& Economy), IIPM; Editor: Arindam Chaudhuri

IIPM Publication: GE Market Potential

2006-06-21T23:13:00.000-07:00

Que: With stronger capabilities in place in sales and marketing, you can then start to connect the dots across the company. Isn’t that the idea behind your push for more enterprise selling, where one salesperson can represent the company’s entire range of offerings to a customer?

Ans: We’ve always done enterprise selling on an ad hoc basis, but we want to go beyond the convenient cross-selling opportunities and think more systematically about the kinds of customers that can benefit from our broad portfolio. If somebody’s building a hospital, that might represent a total package of $1 billion, of which the GE market potential might be $100 million. We’re probably already talking to the C-suite because we sell the medical equipment. What we need to do is set things up so that the medical rep can bring in the lighting rep, the turbine rep and so on. The focus here is on four or five vertical industries and a couple of big events like the Olympics. Enterprise selling is only maybe ten percent of the company’s sales. But our market share is probably twice as high when we can combine things in that way.

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Source: Business& Economy, IIPM , Editor: Arindam Chaudhuri

Sun ‘Feast’ing on ITC biscuits (IIPM Publication)

2006-05-22T03:13:00.000-07:00

India’s FMCG major ITC is planning to set up a biscuit manufacturing unit in Haridwar, Uttaranchal. The company has earmarked an investment of over Rs.700 million for the new facility, which is expected to be operational by March 2007. ITC presently has a 30-35% market share in the Rs.700 million ready-to eat market, while it holds 8-9% share in the biscuit market. At present, all the 110 food products of ITC are outsourced, but the FMCG giant has plans to build more of its own facilities for other food segments as well.

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Source: Publication, IIPM

IFFCO TOKIO that fitted the bill as the top motor insurance company (IIPM Publication)

2006-05-09T03:29:00.000-07:00

In home insurance, HDFC Chubb dominates the numero uno slot, followed by IFFCO TOKIO and TATA AIG. With motor insurance being fueled by the ever increasing vehicle sales, the sector has become an important revenue generator. The market leader in this sector was IFFCO Tokio that fitted the bill as the top motor insurance company with commendable cheque pick-up and realisation of payment service. It performed the best in the overall grading, but HDFC Chubb and TATA AIG followed close behind. However, the most important element that emerged was that insurance companies have to work on doing their bit to actually retain their customers – or else they might just lose them to the newer players who are lured to the huge profits that this sector promises. Or perhaps, the older lot should start looking at getting their insurance businesses insured!

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Source: IIPM Publication

The Sunnis (IIPM Magazine)

2006-03-31T23:03:00.000-08:00

The Sunnis are only likely to win in two provinces, but if Sadr orders his followers in Baghdad’s slums to vote “no” alongside local Sunnis, that would probably flip the capital to the opponents of the constitution, hence ensuring its defeat. As a political thug, Sadr is, of course, willing to be bought. Last year he was wanted for murder. Now he wants recognition as a statesman, money, and, at least implicitly, Sistani’s and the SCIRI’s humiliation. He might receive offers, and perhaps the bargaining has already started. But some of the Shias whom he attacks with words and bullets have thousands under arms, and think that he should be offered only bullets.

Source: IIPM - Business & Economy

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Copyright 2006, IIPM

IIPM News Article - Indian textile industry

2006-03-24T01:59:00.000-08:00

But if the presence of quotas brought forward the problem of less, the removal brings in the dilemma of plenty, especially for the Indian textile industry dominated by various small scale units. It is a fact that even the larger players like Arvind Mills do not possess either the manpower or the infrastructure to leverage the opportunity as it presents itself.

Source: IIPM - Business & Economy

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Nothing arty about it (Editorial IIPM)

2006-03-22T04:32:00.000-08:00

It is the very land where Yash Chopra accomplished one of the better expressions of poetry on celluloid with his ’81 classic Silsila, when it came to pass that it needn’t be roses all the time; one could say it with tulips too! This one, though, is for lovers of a different paradigm.

Source: IIPM - Business & Economy

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